




High-performance neuroscience coaches
Million-dollar entrepreneurs
Olympic-level identity-based training
Data-driven performance tracking systems
Elite leadership programs rooted in Thinking Into Results, John Maxwell Level 5, and behavioral psychology
High-performance neuroscience coaches
Million-dollar entrepreneurs
Olympic-level identity-based training
Data-driven performance tracking systems
Elite leadership programs rooted in Thinking Into Results, John Maxwell Level 5, and behavioral psychology

92% of people NEVER achieve their New Year goals.
85% set the same goals every year — income, health, relationships — and still fail.
Only 1% of people consistently hit their goals because they use identity-driven goal engineering (not wish lists).
People who write their goals with a structured system are 42% more likely to achieve them.
Leaders who use accountability & environment increase success by 95%.
The average person spends 15 minutes setting goals for the year. The top 1% spend 6–8 hours engineering the year.
This event flips your odds.


Built and sold multi-million-dollar companies
1,440+ employees across 40+ offices
Inc. 500 award-winning recruitment leader
Certified in John Maxwell Leadership, Thinking Into Results, and advanced mindset systems
Founder of DNA Diversity Executive Search
Founder of DNA Marketing Suite (AI-powered marketing platform helping entrepreneurs scale)
Founder of DNA Blueprint Coaching, The Mastermind, and Leadership Academy
Ottawa’s rising #1 personal brand in leadership, recruitment, and high-performance systems
Global speaker, strategist, and empowerment leader
Creator of “Replace Your Salary,” “Transformational Leadership Brunch,” “Master-Your-Mind Morning Club,” and national business events
Known for helping leaders step into their C-goal identity, build legacy companies, and scale with systems to $100K–$1M/month
Co-owner of Clear Ottawa Windows — scaling toward $600K–$1M+
Leadership coach for men, fathers, and legacy builders
Expert in systems, accountability, mindset discipline, and personal identity transformation
Over 20 years in business, construction, operations, team leadership
Known for transforming men’s confidence, marriage leadership, and financial responsibility
Co-creator of the Hulse-Dorsainville Legacy Blueprint
Recognized for his journey from personal adversity → disciplined leadership → legacy man


Not “hopes” — architected, measurable, identity-driven POWER goals.

A neuroscience-backed method to shift who you are, not just what you do.

Clear milestones, weekly outcomes, and habits that make results inevitable.

Built-in systems used by 7-figure CEOs, Olympic coaches, and high-performance teams.

A powerful scorecard to track progress and stay consistent.

A blueprint for how you think, act, lead, and decide as your upgraded identity.
"People who write their goals with a structured system are 42% more likely to achieve them. Leaders who use accountability & environment increase success by 95%."
Ruth Dorsainville
"People who write their goals
with a structured system
are 42% more likely to achieve them.
Leaders who use accountability &
environment increase success by 95%."
Ruth Dorsainville
- Rewiring subconscious limits
For those ready to stop thinking about changing their life… and actually start.
If you want clarity, confidence, and a real plan for 2025, this is the path for you.
VIP Includes:
Premium VIP Seating
Sit up front — where focus is sharper and breakthroughs happen faster.
VIP Goal-Setting Workbook + 1% Blueprint System
A simple, beginner-friendly roadmap that shows you exactly how to set, plan, and execute your top 3 goals this year.
30-Day Morning Club Access
Start your mornings with intention, structure, and accountability alongside Ruth & Bruce.
VIP Networking Circle
Connect with like-minded achievers who are also starting from scratch — the room where new friendships, ideas, and opportunities are born.
7-Day Replay Access
Rewatch, take notes, and absorb the material without pressure.
Fast-Start Identity Shift Workshop
A short guided session that helps you release old limitations and step confidently into your next-level identity.
Photo + Podcast Interview with Ruth & Bruce
Your first piece of authority content.
Your first spotlight moment.
Your first public declaration that you’re stepping into the 1%.
This alone will give you visibility, credibility, and the energy boost you need to start strong.
VIP is for you if:
You’re done waiting.
You’re ready to become the person who follows through.
And you want your 2025 to look nothing like your past years.
Sponsor Includes:
Starter Exhibitor Table
Showcase your idea, your service, or your new brand — even if you’re just getting started.
Logo on Event Landing Page + Event Screen
Instant credibility, positioning you as someone serious about growing.
On-Stage Introduction (30 Seconds)
A warm introduction so the room knows who you are and what you do — even if you’re launching for the first time.
Social Media Shoutout From Ruth
Visibility to a wider audience and your first piece of professional social proof.
2 VIP Passes Included
Bring a spouse, partner, accountability friend, or business ally — success is easier when you don’t go alone.
“Launch Your First Offer” Starter Kit
A simple, beginner-friendly guide that walks you through:
How to create an offer
How to price it
How to introduce it to the world
How to set up your first funnel or booking link
Scripts for DM outreach
Your first 10-day action plan
Everything you need to move from idea to income.
Sponsors join because:
You want visibility, you want confidence, and you want to be seen as someone stepping into a higher version of yourself — not next year, but now.
Most people drift.
Most people repeat the same year 10 times and call it “life.”
This workshop is for those who refuse to be average.
Reserve your seat now. Become the 1%.


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